Again, let's see what the final figures. The early estimates have it actually falling 75-76%.
And it was a much more highly anticipated (and better, if still overall mildly favorably reviewed) than most of those films.
Not being record-breaking makes it no less shocking and disappointing for Baron Cohen and Universal. This was expected, like Borat, to be a WOM film that would be around for a few weeks. Instead, it will have mostly disappeared by a week from Friday.
Originally posted by seanflynn: Again, let's see what the final figures. The early estimates have it actually falling 75-76%.
And it was a much more highly anticipated (and better, if still overall mildly favorably reviewed) than most of those films.
Not being record-breaking makes it no less shocking and disappointing for Baron Cohen and Universal. This was expected, like Borat, to be a WOM film that would be around for a few weeks. Instead, it will have mostly disappeared by a week from Friday.
I am not surprised one bit. Baron Cohen's guerilla tactics exposing homophobia were not going to go down well with the homophobes themselves comprising, umm, 50% of the population. Also, Bruno's "gay" behavior in the film is borderline offensive to gay people – e.g., sex in front of the baby?
Seriously, this has been one of the worst word of mouth films among eagerly anticipated ones in a long time.
The bad WOM started immediately, spread, and will keep a lot of people from sampling it later.
BTW - the bad reaction extended to my normally totally open to satire gay friends, who thought the film could really backfire. Again, I haven't seen it myself, but part of me, hearing that, makes me not that upset that it has fallen short.
This message has been edited. Last edited by: seanflynn,
Brüno is slightly ahead of its time, which is good for the quality of the film but bad for its box office. But what did Baron Cohen hope to accomplish by presenting us with not a gay hero but a gay dunce? Gay people have had adoption rights recently taken away by popular vote, which really isn't funny at all.
I do plan on watching Bruno on DVD and I LOVE perhaps too much gay themed films. But unlike Borat, I think I stayed away from the theater in watching Bruno because I did not want to deal with the idiots at the local cinema who would surely go to see Bruno just to talk out loud, laugh, mock the film, and other bs during the film because scenes and language made their uncomfortable in their immature homophobic skin.
I'd just rather enjoy this movie, which I know I will, in the privacy of my own home. Where I I know I will laugh my butt off and not feel like a freak in public.
This message has been edited. Last edited by: GoBlue!,
Originally posted by Pucifer: Brüno is slightly ahead of its time, which is good for the quality of the film but bad for its box office. But what did Baron Cohen hope to accomplish by presenting us with not a gay hero but a gay dunce? Gay people have had adoption rights recently taken away by popular vote, which really isn't funny at all.
ASide from bad WOM and maybe not that great a movie in the first place the movie's second week was up against Harry Potter and the Half Blood Prince, with audiences lining up to go see HP6 and friends telling friends not to bother with Bruno it's not a big surprise the numbers are down hugely
